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Field Notes Blog

News and thoughts on UI/UX, web design, and more.

The Art of the Business Card

10/20/2014

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Pixel Lava graphic design
A few days ago I met with a new client in need of help updating her logo and business cards. Although most of what I do is web work, I've been doing graphic design since 1997 and I still really enjoy it. Print work can be  wonderfully easy compared to coding (although not always!) and it keeps my design chops in shape. So, I happily began gathering ideas.
She explained that her business model was changing due to some advance training she was completing. This would also change her services and, really, the very things that make her business unique. I began to realize that what she really needed was a mini-workshop on her branding and marketing. We needed to look at her new offerings and clientele in order to update her logo and create her new cards in an effective, audience-focused way.
With this in mind, today I created a new design service I'm calling the Business Cards package.  Unlike simply ordering new cards, it includes a mini-branding consultation, fresh layouts, revisions, printing, delivery and even the master files. It is so, SO common to meet people who hate their business cards because they're boring, don't match their other materials, or just no longer represent who they are. Likewise, pretty much every small business owner I meet is interested in any help with marketing. While I still do simple updates and re-orders too, I'm really excited about approaching business card makeovers (and new cards too) in this more integrative manner.

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    Blog

    Ame Stanko, San Diego Web Designer

    About the author

    As the owner of Pixel Lava Interactive I've helped hundreds of small businesses and nonprofits with websites, graphic design and more. I hope you'll find this blog full of useful information.
    ~ Ame Stanko
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  • Home
  • Websites
    • New Websites
    • Website Redesigns
    • Website Portfolio
    • Website Tune Ups
    • Website Updates
    • Zoom
  • Graphic Design
    • Logo design and brand identity
    • Business Cards
    • Postcards, flyers, ads and more
    • Illustration & Infographics
  • Marketing
    • Seasonal Website Promos
    • Video Holiday Cards​
    • Video & Motion Graphics
  • Training
    • Online Event Hosting
    • Web Lab Kits
    • Webinars
    • 1-to-1 Trainings
    • Weebly Training
    • Digital Summer Camp
    • Training FAQs
  • About
    • Blog
    • Client List
    • Good Vibes
    • Review Me
    • Recommendations
    • Partner Program  🔸
      • Partner Portal
    • Adventure Indoor Fitness
    • Pixel Lava Unplugged
    • Art Barn Shop
    • Happy Holidays
    • Happy Halloween
    • Remembering Bob
    • Remembering Mary
    • Sample Store
  • Contact
    • Download page
    • Support
    • Make a Payment