Field Notes Blog
News and thoughts on UI/UX, web design, and more.
Next Workshop: Email marketing for beginners – capturing ROI while limiting liability
TrainingThe average return on investment for email marketing is $44 to every $1 spent. Amazing when you consider that the ROI for printed direct mail is $1.25/$1 spent. Here's another surprise, email contacts have proven to be more valuable than social media followers. Why? Because email speaks to people who have already expressed an interest in your product, service or organization - as opposed to the direct mail model of intruding to get someone's attention. In this workshop I walk you through the fundamentals of putting this powerful tool to work for your business. You'll learn how to protect yourself from liability while maximizing your efforts using current tools and a strategic approach. Register online.
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About the author
As the owner of Pixel Lava Interactive I've helped hundreds of small businesses and nonprofits with websites, graphic design and more. I hope you'll find this blog full of useful information.
~ Ame Stanko