Workshop: 10 tips for writing effective website copy

I've been learning a lot and having fun doing my website workshops. Next week's session continues the segment on helping people manage their sites with "Get to the point! 10 tips for writing effective website copy". Your website's text is at the core of your site's ability to attract viewers and convert them to clients. Great website copy fulfills several goals - it conveys your branding and product messages, it appeals to your specific audience and it forms the basis for your site's search engine presence. In the session you'll learn simple techniques for creating powerful copy for your site. Remember to rsvp at my Workshops page.